Clarifying the different methodologies used for market sizing is crucial for showcasing your analytical thought process in interviews. I’ve often found the top-down and bottom-up approaches to be the most effective. The top-down gives a high-level view while bottom-up allows for granular insights that ground your assumptions. I’d love to hear what methodologies others have successfully applied in practice! What works for you?
i find the bottom-up approach easier to understand! starting small helps me build up to the bigger picture!
Both methodologies offer unique advantages, but I often prefer the bottom-up approach for its detailed granularity. This depth allows for a more robust defense of my assumptions. Discussing these strategies with peers can yield new perspectives. Have you had success using either approach?
bottom-up, top-down, whatever. just pick one and stick with it; stressing over the perfect method is a waste of time. just get good at talking through your thought process.