Struggling with generic market sizing frameworks that don’t account for niche industries. I’ve been using standard top-down approaches, but recently bombed a case interview when the interviewer kept questioning my consumer electronics sector assumptions. How are folks here modifying peer-reviewed templates to reflect real industry variables? Any examples of tweaking population-based frameworks for B2B vs B2C contexts?
templates are training wheels - real cases eat frameworks for breakfast. saw a candidate last week try to force a banking template on a cannabis market question. got laughed out of the room. pro tip: learn 3 core industries cold, fake the rest with ‘strategic approximation’ (aka educated guessing)
omg same issue! i made a cheat sheet w/ industry multipliers from past forums - like 1.3x for medical devices? not sure if legit tho lol. ppl in the FB group said to…
The key is layering. Start with standard frameworks as your base, then add industry-specific drivers. For example, in telecom: churn rates impact recurring revenue calculations. Always prep 2-3 adjustable variables per major sector. I keep a spreadsheet comparing my modified assumptions against IBISWorld reports for calibration.
You’ve got this! Mix frameworks with real-world data sparks - shows adaptability! Maybe shadow someone in your target industry?
Had this exact problem prepping for a mining equipment case. My mentor told me to replace ‘households’ with ‘metric tons processed’ in the classic fridge market template. Worked surprisingly well once I added regional ore grades. Sometimes you gotta Frankenstein those frameworks!